Just caught this piece of news from my CNET newsletter.Motorola signs on Beckham as global brand ambassador
14/06/2006
"Expect to see football superstar David Beckham carrying the latest Motorola phones at this year's World Cup as he signs a three-year endorsement deal with the US-based handset maker to promote its cellular products in Asia. The collaboration will kick off with Beckham participating in advertising and retail activities across the region.
According to Motorola's press release, the endorsement deal will include the use of exclusive Beckham content such as screensavers and video clips in its mobile handsets. The England soccer captain will also be involved in Motorola campaigns such as the (MOTO)RED mobile created to help fight AIDS in Africa."
Haha...Beckham fans can see his cute face soon in Motorola's ads (* i'm not a hard core fan of him, but hey, he can still be a cute face to look at, especially during the World Cup :P)
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